A reliable web hosting provider is an important facet for your website. Your customer may access your website at any time of the day and so you need to make sure that you have your site hosted with a trusted web hosting provider. Choosing a good web host is as important as the content and design of your website. Most of the businesses may end up making a bad choice in the beginning due to the lack of the realization of the exact need for their website in terms of a web host.
Consequences of choosing the wrong web host
Drop in SEO rankings: If your website is unavailable due to your web server, the search engines will fail to crawl your site. This will create a negative impact on your SEO rankings.
Loss of revenue: If your site goes down even for a minute you may lose your potential customers. This results in loss of revenue as well as your brand reputation.
Security: Your business suffers if you become a victim of web attack. A good web hosting company will always take the security measure to avoid any kind of web attacks on their servers. Additionally, they will also backup your data at a remote server to be on the safer side.
Reputational Damage: Your brand reputation is the foremost factor that stays on for long. All the above factors can impact your reputation among your customers if not taken care of.
Choosing the Right Web Hosting Company
It is a web hosting company’s responsibility to ensure your website remains safe and secure all the time and choosing one such web host is yours. Here are some tips that will help you choose the best web hosting provider.
Customer support: Choose a web host that will give you support at any time of the day. A web host that guarantees 24/7 support is mostly recommended. Check the number of mediums available to contact the support team such as telephone, email, chat, ticket etc. Try the customer support before buying the web hosting service.
Uptime record: No web host guarantees 100% uptime. As the web server may go down for fraction of seconds due to unavoidable reasons such as server maintenance, technical error etc. Many of the web hosting providers guarantee 99% uptime. Check the past records of uptime of the provider before you pick one.
Security: Not only your business information needs to be secured, but also the data that is exchanged between you and your customer should be secured too. You need to make sure that you do not compromise your website’s data unknowingly as it can impact your business. Choose a web host that has all the latest security mechanism on their servers, so that your website will be safe too.
Cost: There are many hosting providers in the market that offer web hosting at a very cheap rate. But you must not consider cheaper rate as your priority factor while choosing the provider, because your brand reputation is much more important than your budget. If you are an SME and your site doesn’t have much traffic, then you may go with shared hosting which is the most basic plan. Else, dedicated or a VPS server is recommended, if you have an e-commerce or high traffic website.
Customer Reviews: A customer review is the most powerful tool that helps you know more about a company without using their services. The customer shares his honest experiences on social media/ Google reviews/ third-party review sites. Always go through what the customers are saying before you make a decision.
Recommended Web Hosting Provider
MilesWeb is one of the top-notch web hosting provider. They deliver quality service at affordable prices. Their hosting services include Shared Hosting, Reseller Hosting, WordPress Hosting, Dedicated Server, VPS Server, Cloud Server etc. They guarantee an uptime of 99.95% and their support team is available 24/7/365.
It is crucial to have a good web hosting provider as there are many things that are going to be dependent on it. Remember, choosing a web hosting provider entirely on the price basis may not be a good idea always. To build a successful online presence one must take into consideration all the guidelines mentioned above.